Custom embroidery involves the creation of designs, patterns, or logos stitched onto fabric or garments using specialized embroidery machines. This process allows for intricate and detailed designs to be stitched onto a variety of materials, including clothing, hats, bags, and more.

Here's a brief overview of how custom embroidery typically works:

1. Design Creation: The process usually begins with the creation of a digital design or artwork that will be embroidered onto the fabric. This design could be a company logo, a personal monogram, a piece of artwork, or any other image or pattern.

2. Digitization: Once the design is finalized, it needs to be digitized. Digitization involves converting the artwork into a format that can be read by an embroidery machine. This step is crucial for translating the design into stitches.

3. Material Selection: The fabric or garment onto which the embroidery will be applied is chosen. Different materials may require different types of embroidery techniques and threads.

4. Thread Selection: Depending on the design and the desired outcome, different types and colors of embroidery thread are selected. These threads are loaded into the embroidery machine.